The rom-com has been enjoying a steady run at the domestic box office since its release on February 9, 2024. ‘TBMAUJ’ hit theatres a week ahead of Valentine’s Day, capitalizing on the romantic season.Throughout its first week, the film maintained a good pace, experiencing a notable surge in earnings on Wednesday. Thanks to the absence of new releases, the film continued its undisputed run at the box office and accumulated steady earnings.
After concluding its first week with an estimated collection of Rs 44.35 crore, the movie commenced its second week with a strong start, raking in Rs 2.85 crore. Notably, the rom-com, which has garnered positive reviews, witnessed a significant uptick in collections on its second Saturday, adding an estimated Rs 4.75 crore to its total.
On Saturday, ‘Teri Baaton Mein Aisa Uljha Jiya’ boasted an overall Hindi occupancy rate of 21.30%, peaking during night shows with an average of 31.06%. With this surge, the film has now officially surpassed the Rs 50 crore mark, accumulating an estimated total of Rs 51.95 crore.
Despite the absence of special offers on Saturday—unlike the buy-one-get-one offer during weekdays—the film continued its upward trajectory at the box office. Reports suggest that ‘Teri Baaton Mein Aisa Uljha Jiya’ has solidified its status as a box office success and is poised to achieve a week 2 collection of approximately Rs 20 crore nett. The film is shaping up to be a standout rom-com, surpassing expectations set by other recent releases in the genre, such as ‘Tu Jhooti Main Makkaar’, starring Ranbir Kapoor and Shraddha Kapoor.
Directed by Amit Joshi, Teri Baaton Mein Aisa Uljha Jiya also stars Bollywood veteran stars like Dharmendra, Dimple Kapadia, and Rakesh Bedi in key roles.
Teri Baaton Mein Aisa Uljha Jiya | Song – Gallan (Teaser)